We go deep to unlock insight and have the courage to act.
We bring the right people together to challenge established thinking and drive transformation.
HOW WE WORK WITH CLIENTS
01
09 Pillar Auditing starts with simple talks
Which problem do you solve first? It doesn't matter. If you have time and energy, fix the one that will be the biggest boost to your bottom line.
Every stakeholder, the people connected in your Brand is vital for your brand's growth. We talk to them in simple language to understand their perspectives, and where the gaps need to be fixed. We go deep across all touch points to have an "Unbiased & Holistic" understanding of what really needs fixing. We are BIASED only to your Brand and its growth.
We developed a 09 key pillar framework, that could act us our base line to audit each and every areas of the brand, after our interview with all key stakeholders of your brand, we need to understand the consistency, relevance, perception, market trends, value transfer, position, mystery shopping, etc.. across all touch points.
As, Ryan Serhant says, "PERCEPTION" leads to REPUTATION, then REPUTATION as it ferments to become the BRAND. We collect all perceptions starting from you, the brand owner/s, employees, customers, and key stake holders, we catalog each perception of the focus groups and prioritize the gaps that hinders the reputation, and capture the revelation to help you fix, and grow.
02
360° evaluation technique to trace the problem
A 360° understanding with a prioritized look out on all problems, with sufficient suppositions to drive towards an informed decision, will always help.
We categorize and go deep at every people engagement, and look for potential opportunities and threats, group them to do the 3R's, RE-ANALYZE, RINSE & REPEAT, to look for the most important issues in a priority scale, and fix them.
Once we complete the audit process, we keep the 24 components of problem as our measuring scale, to review the good, the bad, the ugly, that could stall the brands growth. We call it a 360° evaluation technique across 24 component in alignment with the 09 key pillars of the brand, which we developed over the years, to identify the meaningful solutions across all the touch points.
03
Applying solutions
You wouldn't be happy if your doctor gave you an Aspirin for your heart condition. Fixing the Brand's Health today, helps in Long Term Gains.
Listing all the opportunities and threats, designing the priority template to understand the eminence of acting on an OPPORTUNITY, and the imminence of threats. And a Clear map of your People's Voice recognition & rejection happened in every stage of engagement is anlayzed, and a holistic, FIX for all such relevant broken paths will be developed as part of the strategy building.
Now comes the easiest stage of the journey, "Synthesizing all the data, to craft an actionable brand strategy, to revive the Brand, for its potential long term growth." Implementing this strategy, will, create a smile in your People, resulting in a successful LONG TERM growth. Because, you will no longer be looking to please them, now, YOU KNOW THEM! its easy for you to maintain a healthy relationship, and SOAR HIGH!
Furthermore, we recommend our brand owners, build their personal brand, to differentiate among their competition on why they stand for their values, and the true essence of creating this brand always in our experience, resonates from their values, and the very purpose of beginning this journey. A real, authentic, unadulterated views of yours will add strong value for both you and your twin, "YOUR BRAND".
WHAT WE DO BEST
We will analyze the 10 pillars of your brand, evaluate the threats and identify opportunities.
Based on our deep research methodology & analysis, we craft a robust actionable roadmap.
Help you BUILD, the Real, Authentic Version of yourself, & differentiate in the sea of influencers.
Some of our clients perspective on us!
shaping the Long Term Value of your Brand. Together.
Shiv helped us in crafting our brand strategy, and evaluted our opportunities to define right target market and launch our brand.
— StanleyStartup Founder
Shiv's identification of branding problems in their stores was a gamechanger, allowing the rebranding to increase store visits by 65%, a 40% increase in customer acquisition
— SankarHome Decor, Brand Owner
Shiv helped us in reviving our retail, and helped us expand, launched a new luxury brand and continue to share his suggestions in the advisory capacity. 100% recommended
— Manoj GuptaRetail Chain Owner
One of the good teacher, mentor, full of wisdom, never cease to share his failures and the lessons learned, who knows what he speaks. Outcome focused strategist. Highly recommended!
— Jamie gladsonPrincipal Architect
He's gotta good eye, his observations really helped us revive our retail space, and helped us fixing our pricing strategy, and increase our customer retention, highly recommended!
— Mia LeeNail Salon, Owner
Worked with him in creating our brand strategy, retail positioning, and Customer Insights, keen observer, seasoned strategist, will recommend any-day!
— Mudassir AhmedBrand Manager, QSR Franchise
It's a blissful experience working with Shiv on personal branding, He is more like a Brand Psychologist, that understands the Long term value and help you craft an actionable strategy to grow. He is Creative and Fun to work with.
— Brendan MilesSerial Entrepreneur, Investor
Helped us in creating 3 brands, thorough professional, smart strategist, data-driven, and easy to work with, highly recommended!
— Bliss Van AmsterdamReal Estate Investor, Serial Entrepreneur
Thorough professional, always ready to go extra mile, keen analyst. Glad to work with him! will be happy to work again.
— Prasad AlluriBrand Custodian, Leading Retail Chain
We worked with shiv, on various projects of ours, in our recent stint in launching our healthcare brand, shiv helped us in crafting brand strategy, helped us resolve policy measures in importing, and analyzing target audience, we are also working with him on our Luxury Home Decor brand. Highly recommended!
— Bliss Van AmsterdamReal Estate Investor, Entrepreneur